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    Want a Career with Impact? Work at the American Heart Association

    When looking to start your career, you consider the type of work involved, but do you consider the greater impact of the work itself?

    The American Heart Association is the nation’s oldest and largest voluntary organization dedicated to fighting heart disease and stroke, and the organization is now in its 100th year. Working with over 35 million volunteers and supporters, the non-profit Association makes a real impact with its focus on cardiovascular and overall health, saving millions of lives.

    Heart disease and stroke are the two leading causes of death worldwide, and for survivors, they can diminish the quality of life. The Association’s mission is to be a relentless force for a world of longer, healthier lives, by funding innovative research (more than $5 billion to date), advocating for the public’s health, and sharing lifesaving resources, with a focus on ensuring equitable health in all communities.

    The American Heart Association has strong tailored early career programs for people to pursue their goals, such as their internship program, the Scholars program, and HeartCorps, the Association’s public health AmeriCorps program.

    Employees at the Association join the organization from varied backgrounds. Some bring experience from major corporations, some recently finished their education, and some are transitioning from the military. No matter your entry point, the Association is a strong and meaningful place to start, build, or grow your career.

    The Internship Program

    The American Heart Association’s structured internship program offers interns opportunities within many departments. The organization is committed to provide students with real-time, meaningful experiences to learn about and assist with the work done there.

    The internships span across different disciplines, such as Operations, Fundraising, Marketing, Health Strategies, and Science and Research. Dion Bart, a Communications Intern who later joined the American Heart Association full-time, talked about his experience as an intern, touching on the structure, supportive environment, opportunities for growth, inclusive company culture and the importance of voicing opinions and asking for help in order to succeed.

    Dion’s work as an intern included creating and implementing a communications and social media plan for a major event (Heart Walk). He gained firsthand experience of what a communications director does, which helped position himself for a full-time job at the American Heart Association.

    Another intern, Sha’Dasia Reynolds, began as an intern in Community Impact and extended her internship in Human Resources with University Relations. Through her work in two different departments, she gained even more valuable experience and understanding of what it is like to work at the Association. Now, she is taking what she learned as an intern and providing feedback to make the internship experience even better.

    Darjé Bennett talked about her experience transitioning from the military and into the American Heart Association. She expressed her gratitude for how the organization –– and especially the mentors –– helped her re-enter the civilian workforce. As she began her internship, she discovered how her military experience translated into real-life work experience.

    Darjé was another intern who was able to transition into a full-time position at the Association. She also shared how supportive the Association has been for her as a working mom, providing her with flexibility. For more information about The American Heart Association’s careers, look here.

    WayUp also spoke with Christen Lawrence, an HBCU graduate from Miles College, who interned with the American Heart Association following her participation as an HBCU Scholar. As part of its comprehensive work toward building equitable health, the American Heart Association has partnered with Historically Black Colleges and Universities (HBCUs), Hispanic Serving Institutions (HSI), and other accredited colleges to help students earn professional degrees in the biomedical and health sciences. These scholar programs at the organization provide an experience over an academic year that focuses on research methodologies as well as the social impact caused by health disparities and inequities.

    Being a scholar gave Christen valuable research opportunities, addressed representation in the workplace, and emphasized the value of mental well-being and career development all of which helped her build confidence as a young professional. She spoke highly of that opportunity and how it provided her with valuable networking opportunities and sparked her interest in becoming an intern with the Association.

    The exposure to leadership at company events helped increase networking skills, which paid off for Christen as she accepted a full-time role after completing her internship.

    HeartCorps Program

    Beyond the standard internship program, the Association has the HeartCorps program, launched in partnership with AmeriCorps. HeartCorps is a public health AmeriCorps service program where members gain valuable professional public health experience while advancing more equitable health outcomes for rural communities.

    WayUp spoke with Janninah Miller, a current HeartCorps member, about her experience. Janninah serves with a Health Center and works on community health assessment projects and helped address food insecurity and transportation issues. She shared how the HeartCorps program gave her valuable experience toward her long-term career goals.

    For students interested in public health, the HeartCorps program is a great one to explore during your early career development. For information about HeartCorps, contact them at HeartCorps@heart.org.

    Career Development Opportunities

    As shown above, many interns are given opportunities to extend their internship or join the organization full-time, and praised the program for how well it was structured to provide them with a meaningful experience.

    Tips for the internship interview process? Former interns noted the interviews are conversational and suggest being true to yourself and asking questions, so candidates show their authentic selves. Many interns also discussed why they wanted to work in the non-profit sector.

    The American Heart Association fosters career opportunities for early career professionals who are looking to start or continue their career. Whether you’re looking for a full-time, part-time, or internship role, there are various roles at the American Heart Association that you can explore.

    Notably, the American Heart Association was recognized on the Forbes 2023 list of America’s Best Midsize Employers. The AHA also earned a top spot on DiversityInc’s 2023 lists of Top Hospitals and Health Systems, Top Companies for Board of Directors, and Noteworthy Companies. The organization has also been named a Leading Disability Employer for the fourth consecutive year, by the National Organization on Disability (NOD). Working for an established organization has many benefits, including professional opportunities. Employees have access to HeartU, which offers state-of-the-art online training courses to enhance career development.

    WayUp is here to help you navigate your career ambitions. If you are interested in applying for an internship or exploring open positions, you can learn more on WayUp’s page here. More

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    Building a Career at Capital One

    When first starting out, you’re going to want to look for an employer that enables you to perform and gives you the tools you need to grow. For Chesdin, a product manager at Capital One, these were the very same elements he noticed when he was introduced to the company.

    Over a cup of coffee with a Capital One associate, Chesdin learned about our Management Rotation Program (MRP), where recent grads gain business acumen and leadership skills by working with two separate teams, each for a one-year stint. Chesdin—who wasn’t sure exactly what he wanted to do with his career—was intrigued by the opportunity to try two different jobs with the same company. 

    He successfully applied to the MRP and started in 2020. 

    “Capital One brought me in and hired what they’ve deemed is a good person with a lot of potential,” said Chesdin, now a product manager. “This place will help you grow and build a solid foundation for an incredible career.”

    Finding career direction

    Chesdin was nervous to start his first rotation as a project manager and analyst for a cybersecurity team. He had no tech background and was afraid of making mistakes.

    His team and manager quickly squashed those fears. They explained their work to Chesdin and were always available for simple and complex questions. Chesdin grew confident enough in the position to help the team plan and mobilize an education program to help Capital One customers improve their cyber security. 

    “There’s a culture here where people want to put you in a situation where you can be great,” Chesdin said. “People respond well when you show a willingness to learn.”

    During Chesdin’s second year with the MRP, he worked as a product manager for a software engineering team that handles a messaging platform for texting and emailing customers. He helped manage projects that improved the quality of messages to customers’ phones.

    He realized—through his time in the second program rotation—that he wanted to continue working on products that help with customer care. So when Chesdin’s time with the MRP ended in 2022, he accepted a position as a product manager for a Capital One team that manages the platform our agents use when speaking to customers.

    “In two years, I figured out some things I did and didn’t like. Both of which are so helpful,” Chesdin said. “It was a big accomplishment for me to finish the MRP and have such a clear idea of what direction to take for my career.”

    Investment for the future

    Chesdin has continued learning well past graduating from the MRP in 2022.

    He regularly sets up Meet & Greets—casual conversations with colleagues across Capital One—to learn about people’s careers and job fields. He blocked off work time to study for and earn certifications in Amazon Web Services and product management. 

    Chesdin also volunteered at a Capital One diversity, inclusion and belonging summit, where he answered questions from high school students and shared how he has found a fulfilling career at the company.

    “Anytime I had a class, a certification I wanted to study for, or any type of learning, my managers and team were all in on me doing it,” Chesdin said. “I haven’t found just a job, but a career. It’s exactly what I was looking for as a student.”

    Head over to Capital One’s profile to learn more about the company and browse open roles, upcoming events, and more. More

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    Why You’ll Love Working as a Financial Representative at Northwestern Mutual

    Working with a variety of different people to unlock their financial, personal, and professional goals, the work of a Financial Representative is vast and unbounded. Given that there are so many different options and ways to build your financial health, representatives have the ability to use tools and resources to help design plans for their clients. 

    But what does that actually look like? To find out, we spoke with Josh Chandler, a financial representative at Northwestern Mutual, about why he loves working as a  financial representative. 

    Despite being at an intern level, Josh has already been given several opportunities to drive his career forward. In our conversation with him, we learn a little bit more about what working at Northwestern Mutual as a financial representative is like and how he became so successful early on in his career. 

    Impacting Your Clients

    When I first asked Josh what it was about financial consulting and planning that interested him, he shared an anecdote about a family member who he wished had help from a financial representative. 

    Today, Josh is inspired to help other people reach financial wellness because of the story his family member went through. For him, working with people from all different walks of life is what really makes him feel fulfilled. 

    Although blue-collar folks are Josh’s favorite clients to work with, they only represent a  portion of the clients that representatives get to work with. Maybe you want to help out single moms, maybe you want to work with athletes, or maybe you want to work with people like yourself who just got their first job!  

    The beauty of being a financial representative is getting to build your own portfolio and working with the people whose lives you truly get to make a difference in. 

    Celebrating Wins

    Another rewarding part of being a financial representative is that you get to enjoy celebrating the success of your clients every single day. The work you’re doing with these people is very real and impacts their lives in very meaningful ways. What you’re doing might help someone buy a new car, pay off debt, or even send their child to college! These are all milestones that you get to celebrate with your client. 

    It is clear that financial representatives have a really big impact on people’s lives and well-being. This means on any given day, you could be helping someone reach their goals that wouldn’t have been possible without you! It works like this that makes the day-to-day of a financial representative so fulfilling.  

    Interns Do the Same Things as Full-Time Representatives

    By the end of my conversation with Josh, I had to ask him again if he was still an intern  because it hardly seemed that way. Josh had his own office, tons of clients, and was  continuing to build his career in profound ways. 

    However, a good portion of his success can be attributed to the fact that Northwestern  Mutual gives interns the chance to work as full-time representatives right from Day 1  and work with people who inspire them to succeed. Senior advisors help guide in the beginning and along the way as needed, but the role is still very autonomous. 

    The financial representative internship at Northwestern Mutual is hardly an internship at all. Take Josh Chandler’s story as proof that you can have a limitless impact on the  clients you serve while building a business for yourself, but not by yourself. 

    Northwestern Mutual is looking for more people to join their internship program and start  experiencing what life working as a financial representative is really like! Check out their  WayUp profile for more information on jobs, news, and the company itself. 

    Northwestern Mutual Financial Representatives are Independent Contractors whose income is based solely on production. 

    Not all Northwestern Mutual representatives are advisors. Only those representatives with the titles “Financial Advisor” or “Wealth  Management Advisor” are credentialed as NMWMC representatives to provide advisory services. 

    Northwestern Mutual is the marketing name for The Northwestern Mutual Life Insurance Company (NM) and its subsidiaries in  Milwaukee, WI. More

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    Day in the Life: Working at One of the Biggest Accounting Firms in the US

    There is nothing that compares to an energetic, engaged, and sociable office environment. A place that feels like a second home, where you know everybody, where you can put your best foot forward, and where you can grow and thrive with a group of diverse minds who aren’t just your colleagues but your friends too.

    We’re happy to say that such an office exists in the heart of Minneapolis. KPMG Minneapolis has built a culture and community that goes far beyond an office space. In our conversations with employees from the KPMG Minneapolis office, both new and old, we discovered what makes their office perfect for those who want more than a run-of-the-mill office experience.

    Collective Problem-Solving

    A very common worry that a lot of entry-level employees or early career professionals come across is what to do when faced with obstacles. As is the case with any new job, challenges will arise, so this is very natural.

    When we spoke with Reece English, a former intern and current Tax Associate at KPMG, he mentioned that having a bunch of fellow colleagues in the same position as him was incredibly helpful. For example, one day Reece was having an issue with a platform he was using at his desk. After firing off a question to a fellow colleague, instead of replying in the chat, she stopped what she was doing and went over to Reece’s desk and walked him through it.

    Whether it’s asking a fellow intern for a ride to work or getting a managing partner to look over a review you did, everyone at KPMG seeks to support one another whenever possible.

    Social Life

    In our conversations with employees from KPMG, we discovered that they cultivate a culture that values socializing and employee interaction. Pizza days, taco Tuesdays, morning coffee and donuts, and happy hours are incredibly common at the KPMG Minneapolis office. These events help build camaraderie and meaningful bonds between employees.

    The Minneapolis office even has a basketball team and kickball team. While the basketball team is company-wide, the kickball team is exclusively for interns and gives them the chance to compete in a tournament against the other Big Four accounting firms. KPMG won in 2021 but lost in 2022 so they are hoping for a big comeback next year.

    Lastly, the training at the KPMG Lakehouse in Orlando also underscores the firm’s dedication to building a well-connected community. Every year, all KPMG professionals from, intern to partner, head down to the training and innovation center to upskill, socialize, and get to know one another better. Fit with a gym, social venues, and tons of other amenities, the experiences at Lakehouse goes to show KPMG’s dedication to creating fun and lasting bonds between employees.

    Real Experience with Clients

    The KPMG Minneapolis office is particularly unique because of its close proximity to its clients, many of which are Fortune 500 companies. In fact, Minnesota is home to over fifteen Fortune 500 companies, most of which are audit, tax and/or advisory clients of the Minneapolis office. What this means is interns and associates get the chance to interact and work directly with clients on a regular basis.

    Whether it’s through coffee chats, boardroom meetings, or onsite engagements, employees get the chance to work directly with these clients as they help influence business decisions in real-time! For Lilli Denison, that meant no day was the same.

    This communal aspect, paired with the client engagement that even interns get to partake in, made Lilli realize that employees at the Minneapolis office would always be exposed to new, exciting, and meaningful work.

    A Supportive Network

    Another one of the most alluring aspects of the KPMG Minneapolis office is the bottomless support network provided by fellow colleagues and partners. In our conversation with James Powell, the office managing partner in Minneapolis, he spoke about the “pass it forward” mentality that exists throughout the organization.

    James emphasized how there is a “whole network of people who, yes, have a job to do, but at the same time also find it very important to make sure that the people around them are successful.” James went on to say how much of a proud culture the KPMG Minneapolis office has and how that pride reverberates off the behavior of employees helping one another. This pride stems from their devotion to helping fellow colleagues and lifting each other up whenever possible.

    At KPMG, it doesn’t matter if you’ve been with the company for a day or a decade, everyone is treated the same and given the same opportunities to grow and succeed.

    Make the Minneapolis Leap

    People choose to stay at KPMG for a variety of reasons. Some include the ones we mentioned earlier, but many of them are discovered by the employees themselves. Whether it’s the support system, the social life, or the paths to success that are paved for each and every employee, the KPMG Minneapolis office is the destination where early career professionals go to thrive.

    Learn more about the internships and open roles that KPMG is looking to fill at their Minneapolis office and locations across the country here and begin your road to success! More

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    Five Job Application Tips from Full-Time Business Analysts

    When you’re applying for a job, there are several questions that are likely to run through your head. Does my resume need to be updated? Am I portraying myself well? Have I prepared enough?

    Unfortunately, a lot of these job application questions don’t get answered until the process is over. However, we’ve been put in a unique position to give you the answers you’re looking for no matter what stage of the application process you’re in. We recently had the opportunity to get those behind-the-scenes answers firsthand.

    Recently, we sat down with two junior business analysts at Maximus, a consulting company tasked with protecting health, supporting families, and streamlining government services, to hear how they crushed the interview and application process. In our conversations with them, they revealed what it takes to stand out to recruiters both at Maximus and in the professional world.

    Format Your Resume for the Job You Want

    Odds are you’ve been hearing different kinds of resume advice over the years – keep it to one page, think beyond your job duties, highlight relevant skills, etc. While some advice is better than others, what Zain Baig, Business Analyst and former intern at Maximus, believes is most important is to format your resume for the job you want.

    Zain didn’t have experience in the industry or department that he was applying for. However, by reframing the past experiences on his resume in a way that was aligned with the internship he was applying for, he seemed more like a fit in the eyes of the recruiter.

    Make Use of Networking Opportunities

    Recruiters and employers also want to see prospective students attend networking opportunities available to them.

    While it isn’t likely to land a job on the spot at a career fair, that’s not necessarily the point. Making this first point of contact sets you up for your second, third, and fourth moves. Now you have established familiarity with the recruiter or employer, which will make you stand out in the application process. However, that’s not the only benefit.

    Benefits of attending a career fair/networking event:

    Gain more knowledge about a company

    Establish familiarity with recruiters

    Practice interacting in a professional setting

    Find out what you do and don’t like

    Whether it shows you something you never thought you’d like or just helps you stretch those networking muscles, there really isn’t a reason not to take advantage of these events.

    Know the Basics About a Company

    This next piece of advice might seem obvious but is often overlooked by so many students and young professionals looking for a job. When you’re applying for a job, a major red flag in the eyes of recruiters is a candidate who doesn’t know anything about the company.

    What Edda did to prepare for the interview process was simple. She went to the Maximus website, clicked through various pages, read about the company’s offerings, and caught up on the most recent articles they published. This gave her just enough information to speak with interest and familiarity for the company, something always stands out to recruiters. 

    Be Prepared for Tough Questions

    One of the harder parts about applying and interviewing for jobs is answering questions on the spot. This is because there is only so much you can do to prepare for them. Chances are, you’ll be getting asked a question you didn’t expect or have a planned answer for.

    What’s most important about crossing this bridge is approaching the question genuinely. If you need a second to think about an answer, politely ask for a moment to reflect. Recruiters will appreciate that much more than you rushing to a conclusion or pretending to know something you don’t.

    Additionally, recruiters suggest not to over-prepare for questions with copy-and-paste answers. Recruiters can tell when you’ve put together responses in advance, especially when you’re reading them on your screen. Again, approach the question genuinely and craft your response with care, precision, and grace.

    Express a Desire to Learn

    While all the tips on this list will help you shine brighter in the eyes of recruiters, the most important thing young professionals should do when looking for a job is express a desire to learn. 

    For those who are early in their professional careers, chances are you don’t have a whole lot of job experience. So, what you need to let the interviewer know more than anything else is that you want to learn. But you have to be direct about it! What is it you want to learn more about? What skills do you hope to learn? What position would you like to eventually see yourself in?

    By expressing this desire to grow and learn with a company, recruiters will always be more willing to give you a chance to prove yourself.

    While both Zain and Edda followed different paths to get to where they are now, they both relied on these core tips to secure jobs that launched their careers.

    Now that you know what it takes to crush the job application process, why not try your luck? Start browsing open positions today! More

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    In Three Words: Dow Jones Interns Break Down Their Summers

    Landing an internship at Dow Jones is an opportunity to work for a company that makes a worldwide impact. As a global company with over 5,500 employees, our mission is to provide the world’s most trusted journalism, data, and analysis to help people make decisions.

    Whether it’s helping our readers make decisions through our flagship publications, The Wall Street Journal and Barron’s Group, or helping companies make decisions with our world-class data and analytics services, we educate and inform people to make choices and form opinions everywhere.

    At Dow Jones, it doesn’t matter what area of business your internship is in, you can be certain it will be an immersive experience with meaningful and impactful work. During your internship, you will be working hands-on with real projects and business objectives. Additionally, you will learn how to grow and harness your skills through professional development sessions and networking events with executives and our CEO, Almar Latour.

    For insight into the “real” Dow Jones internship experience, read what former interns who have since transitioned into full-time employees have to say. Here’s how they described their internship experience in three words. More

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    10 of The Highest Paying Jobs for Early Career Candidates

    When you’re young, it’s hard not to think about money. Money you want to spend, money you want to invest, money you want to share with your family, and money that you want to earn. Depending on who you are and what field you’re pursuing, expectations about your starting salary are bound to vary. But that doesn’t change the fact that everyone still wants to know how much money they could possibly make in a particular career.

    This being the case, we decided to create a list of some of the highest paying jobs for early-career candidates using data sourced from Salary.com. Although there may be jobs that exist in between these rankings and salaries that vary from company to company, this will give you an idea of what you can expect to make in each of the corresponding positions.

    10. Accounting Analyst – $56,076

    At the top of our list, we have a position that everyone reading this should be familiar with – accountants. Accountants can range from public, to personal, to private, serving a myriad of clients with ranging budgets. As you can imagine, an accountant handling the taxes of a typical citizen opposed to an accountant handling the profile of a Fortune 500 company will vary. So keep that in mind when choosing your route!

    9. Risk Analyst – $59,921

    Next up on our list of highest paying jobs, we have risk analysts who are responsible for reviewing and examining financial firms’ investment portfolios. This includes overseeing international investments and assessing the risk involved with certain financial decisions. Although this is near the top of our list, don’t doubt the ability to make serious money in a career like this.

    8. Financial Analyst – $61,769

    Although a risk analyst may sometimes be classified as a financial analyst, the jobs vary in depth. A financial analyst works in banks, pension funds, insurance companies, and a wide range of other businesses that exist outside the financial realm. Their official titles may be specified as securities analyst, research analyst, equity analyst, investment analyst, or ratings analyst.

    7. Inside Sales – $65,729

    An inside sales rep is an extremely broad category just because of how many different sectors they operate in. The reason this may be weighed down is because of the sheer amount of sales companies that exist in our markets. Although there may be bigshot inside sales reps who are making up to 6 digits including commission there are also reps selling cheaper products somewhere else. This is a position for the grinders as you put in what you get back.

    6. Investment Banking Analyst – $75,934

    In one of the more popular positions on our list of highest paying jobs, investment banking is an incredibly lucrative career. Placed in a variety of different industries such as finance, healthcare, manufacturing, or any of the other emerging markets, investment banking analysts serve a critical role in securing and/or saving money for a wide variety of clients.

    5. Business and Information Technology – $81,100

    Business and information technology have always been a major presence across industries. But more so in recent times due to the advancement of technology within the space. As a business and information technology representative or analyst, you are responsible for the integration and oftentimes management of a business’ particular technology which, depending on the complexity of said technology, will range in compensation.

    4. Cyber Security Architect – $105,078

    Given the rise of cyber terrorism and the severity of the damage inflicted on victims, cyber security specialists have become a very high-paying job. Businesses across various different industries have enlisted the services of cyber security architects to make sure their defense systems are ironclad. Given the fact that finance companies with large quantities of money to keep safe are oftentimes the ones seeking out architects, you can expect to make a large chunk of change in a profession like this.

    3. Supply Chain Manager – $116,738

    A supply chain manager is responsible for coordinating, organizing, and overseeing multiple activities that revolve around the facilitation of a product. This includes the identification, acquisition, production, and distribution of said product all while making sure nothing goes wrong and saving money wherever possible. Given how fast product markets are growing, there is no wonder why this position is on our list of highest paying jobs.

    2. Software Engineer – $118,780

    Sitting comfortably at second on our list are software engineers. The degree of difficulty involved with becoming a software engineer, and a good one at that, is part of the reason why it is such a high-paying job. Depending on what kind of software you are designing and for who, expect this profession to keep you fed, well clothed, and living great.

    1. Data Scientist – $135,537

    There’s no denying the facts – data runs the world. In this information age of our’s where data and statistics have become currency, more and more companies, app developers, and entrepreneurs of every variety or seeking out knowledgeable and capable data scientists to help them turn numbers into profit. Profits that data scientists are given a large portion of. It’s for this reason that it stands at the top of our list as one of the highest paying jobs for early-career candidates.

    Although salary is an incredibly important factor when it comes to deciding where you want to work, it shouldn’t be the only factor. There are several reasons that make a job the right one for you and it’s critical that you weigh all of them with the intention of doing what’s best for you. 

    To find out more information on how to go about choosing a career path or determining what job is perfect for you, make a profile with WayUp and get matched with tons of employers all looking to fill positions today. More

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    Learn About Lumen With Car And Pizza Analogies

    Let’s say you’ve read about the amazing benefits and inspiring mission of Lumen—the Platform for Amazing Things. But you’re still silently wondering, am I the only one who doesn’t know what this means? Read on to discover what the rebranded company and the platform are all about, how they’ll help their customers realize their potential and how laser tag and pepperoni can help explain it.
    Why Lumen? Why Now?
    Lumen’s goal is to further human progress through technology (their stated purpose) in the 4th Industrial Revolution. That’s the explosion of data and applications that has changed the way we live and work. To access the cutting-edge technology required to compete, Lumen customers need better application performance and security. Because things change quickly and constantly, they need it now. And so – The Platform for Amazing Things.
    A simple, and admittedly loose, analogy: Your car is unreliable. You stay close to home in case it breaks down. That limits you to a small local market with boring fruit, four mediocre restaurants and a movie theater with one screen. Your friends, who have new cars, can access faster, newer, better, tastier, more amazing stuff, like laser tag and farmer’s markets. You hate being left out, so you buy a new car (the platform) right away.
    This new vehicle, with its upgraded sound system, doesn’t just serve as your mode of transportation; it’s your primary means for getting you everywhere you want to go – and with a new car scent as a bonus. It’s so amazing, it becomes your new identity (like our updated name).
    The Platform for Amazing Things
    The platform will enable each of Lumen’s four product lines: Adaptive Networking, Edge Cloud and IT Agility, Connected Security and Communication and Collaboration.
    Adaptive Networking provides high bandwidth that the platform automatically adjusts up or down, in real time, depending on their customers’ data and application needs. The platform is intelligent and flexible to help change network services on demand. It is also a high-performing machine. This is what people require to tap into the newest technology.
    Another car analogy: You land an amazing job in the city, but it’s 20 miles away with heavy traffic. Congested roadways translate to inefficient travel and slow speeds. Imagine Lumen – unlike the rude Department of Transportation who makes you share the road with everyone else – opens an express lane you can travel alone, with streamlined pathways through the interstate (network) to improve performance and reduce congestion.
    Edge Cloud & IT Agility moves computing power closer to the devices that use it—at the “edge” of the network. The Edge Computing features of the Lumen platform help customers move workloads (digital stuff) even closer to digital interactions around the world. Being closer to the network edge means faster processing and better performance, because that digital stuff doesn’t have to travel as far. With that speed and goodness, the platform helps customers open the door to more amazing technology. More on this here.
    Now we’re going to put Lumen in the driver’s seat. Your usual pizza joint (cloud) is far from your business and you’re not in their delivery area. By the time you drive to the restaurant and back, your pie (data) is cold, and you’ve also wasted your time.
    Now what if the restaurant opens some franchise stores (edge cloud) closer to you? With a shorter distance to travel, a reliable car and his thermal-enhancing rich Corinthian leather seats, your pizzeria driver delivers an amazing customer experience in the form of a piping hot, hand-tossed pepperoni pizza in 30 minutes or less. Mangia!
    Connected Security has embedded superpowers to protect customers’ precious data and apps. With Lumen’s huge network, they can see and proactively thwart malicious attacks with automated threat detection and response, which is pretty cool. It’s also invaluable for Lumen’s customers, whose assets are beyond important.
    Back to the car: With that ugly commute, you are dependent on your AM-radio “eye-in-the-sky” segment every 10 minutes on the 10s. Because the reporter/pilot can see so much more of the landscape (network) from her bird’s-eye view, she can protect you against accidents, slowdowns and an errant mattress in the far left lane. And with its integrated security protections that come standard with the platform, it’s like you’re driving a car with the world’s most powerful OnStar system that is fully integrated to your airbag, your lane-departure detection, your pre-collision throttle management and your blind-spot indicator on the side mirror.
    Communication and Collaboration tools, like Lumen’s Engage, Cisco Webex and Hosted Collaboration are built into the platform. These tools help businesses adapt to changing work environments and keep dispersed teams connected and engaged. That’s corporate speak for: “Fantastic. I don’t have to drive all the way to your house to work on a presentation.”
    Just one more: You love your ’88 Pontiac Fiero, but it’s a two-seater. You can only drive one friend at a time to a party, concert or hoe-down, and you end up missing the conversation and tomfoolery in your other friend’s bigger Toyota Camry. What you need is a Lumen luxury passenger van that allows everyone to ride together (collaboration tools) in a private express lane (adaptive networking), to a closer destination (Edge Computing), protected by Chopper 9’s commuter reports (security). Pile in!
    Want to learn more? Check out stories and open opportunities at Lumen on WayUp! More